Fujifilm X-T4 & Instax Mini 11 Officially Announced
Fujifilm officially announced the new Fujifilm X-T4 mirrorless camera and Fujifilm Instax mini 11. The US price of Fujifilm X-T4 is $1,699, the Fujifilm Instax mini 11 is priced at $69.95. Now the Fujifilm X-T4 & Fujifilm Instax mini 11 are available for pre-order at Amazon, B&H, Adorama.
Fujifilm X-T4 Key Features:
- 26.1MP X-Trans CMOS 4 sensor
- X-Processor 4 quad-core imaging engine
- 3.0 inch touch screen color LCD display
- In-Body Image Stabilization (IBIS) system
- 0.5 inch approx. 3.69 million dots OLED Color Viewfinder
- AF-C system provides fast and accurate auto-focusing
- 30fps continuous shooting
- Built-in Wi-Fi and Bluetooth version 4.2, SD card slot
- Intuitive design with comfortable control
- Features Fujifilm X mount
INTRODUCING THE FUJIFILM X-T4: CRAFTED FOR THE MODERN IMAGE-MAKER
Valhalla, New York – February 26, 2020 – FUJIFILM North America Corporation is proud to announce the launch of the FUJIFILM X-T4 (hereinafter “X-T4”), a flagship model of the X Series family of mirrorless digital cameras.
The X-T4 is an astounding imaging tool, packing a newly designed IBIS, a quiet new shutter unit, a new vari-angle LCD screen, a new Eterna Bleach Bypass Film Simulation, and a new, large-capacity, battery all into a compact and lightweight camera body. This camera is the perfect tool for today’s image makers and is an ideal multi-functional solution for visual storytellers to use in creating their stories.
More information about the key features of X-T4:
Designed for Quality and Speed
Fujifilm’s state-of-the-art X-Trans CMOS 4 sensor and X-Processor 4 combination sits at this camera’s core, pairing this exceptional, 26.1MP, back-side illuminated sensor with a powerful quad-core CPU to produce images with wide dynamic range and incredible image quality, doing so with lightning-fast processing and precision AF performance, right down to -6EV.
IBIS Puts Stability in the User’s Hands
A huge part of creating great photos or videos is being in the right place at the right time – and that often means making handheld images to get to the heart of the action. X-T4’s five-axis In-Body Image Stabilization (IBIS) provides up to 6.5 stops1 of image stabilization to make sure that, even in the midst of all the excitement, images remain steady and sharp. Combine this with the new four-axis Digital Image Stabilizer, and there’s lots of room to maneuver.
Steady, Reliable Performance
For any serious image maker, having a tool that can be relied upon to perform flawlessly whenever it is required is extremely important. For this reason, X-T4 features a newly developed mechanical shutter that is the fastest and most robust in the history of the X Series. Not only can it make 26.1 Megapixel images at 15 frames per second, but it is also rated for 300,000 actuations. Combined with its larger capacity battery that is capable of up to 600 frames per charge2, X-T4 has the power and the durability to give users the peace of mind that they’ll never miss the perfect opportunity.
Find the Best Angle for the Story
When chasing the perfect image, versatility is key. The 1.62 million pixel vari-angle touchscreen LCD featured on X-T4 can be adjusted to make it visible from a wide range of positions. This not only provides a high-quality monitor to frame with, but also provides quick and simple controls when they’re needed most. On the flip side, there are times when it’s necessary to minimize the light and distractions that a screen can create. That’s why X-T4’s LCD has been designed to easily fold away so it is completely hidden from view, leaving the updated 3.69 million pixel/100fps electronic viewfinder to focus on the moment at hand.
When a Story Needs Movement
The modern image maker is blurring the lines between photography and videography, and X-T4 has been designed to celebrate this new generation of hybrid creativity. With the simple flick of a switch, movie mode is activated, meaning X-T4 is capable of recording both professional-level DCI 4K/60p and Full HD/240p super slow-motion video. It is also possible to record F-Log footage in 10-bit color, straight to the card. What’s more, the innovative AF-C subject tracking works in low-light conditions down to -6EV and the camera’s use of a new, high capacity battery lets content creators push their creative limits.
Powerful Image Manipulation Made Easy
For over 86 years, FUJIFILM Corporation has produced photographic films that have been used by some of the world’s best-known moviemakers to create some of the world’s most successful movies. This legendary reputation in color science is celebrated with the company’s hugely popular selection of film simulation modes, which digitize some of the industry’s most iconic films and puts them right at hand. X-T4 introduces ETERNA Bleach Bypass, the newest addition to the much-loved collection of Film Simulation modes available in the X Series product line, which creates a beautiful de- saturated, high-contrast look that image-makers will find irresistible.
X-T4 will be available in both black and silver and is expected to be available for sale in Spring 2020 at a manufacturer’s suggested retail price of $1,699.95 USD and $2,199.99 CAD.
FUJIFILM UNVEILS ITS NEXT GENERATION INSTANT CAMERA: THE NEW INSTAX MINI 11 IS HERE!
Valhalla, N.Y., February 25, 2020 – FUJIFILM North America Corporation is pleased to announce the launch of INSTAX® Mini 11 (Mini 11), the latest innovation in its long line of popular INSTAX instant cameras and Smartphone printers.
The INSTAX® Mini 11 has been designed for optimal portability along with a fresh, trendy look. Available in five new colors, the Mini 11 boasts the following new features and benefits:
Automatic Exposure function for better pictures day or night
The “Automatic Exposure” function automatically senses the level of ambient light when the shutter button is pressed, and optimizes the shutter speed and flash output according to the condition. It allows even novice INSTAX® users to take photos that are automatically properly exposed regardless of conditions, producing high-quality instant photo prints on the spot.
Selfie Mode for quick and easy selfies
Users can activate the Selfie Mode, perfect for taking selfies and close-up shots, by simply pulling out the front end edge of the lens after powering the camera on. This makes it super easy to take selfies and close-up pictures.
Custom, interchangeable shutter buttons for style and personalization
The Mini 11comes with two replaceable and stylish shutter button stickers; a fun and easy way to change the button’s look and to personalize the camera.
Updated design with attention to detail
Mini 11’s rounder, softer, modern look is a direct homage to its Mini 9 predecessor. Contrasting design elements on the Mini 11 are achieved by using a different material around the lens from the rest of the camera body. The Mini 11 is available in five pastel, pale-tone colors – Blush Pink, Sky Blue, Charcoal Gray, Ice White, and Lilac Purple.
Also accompanying the launch of this exciting new instant camera are two new INSTAX instant film varieties; INSTAX® Mini Blue Marble film and INSTAX® Square White Marble film. Both have marble-patterned print frames transforming everyday photos into unique, fun keepsakes.
Fujifilm’s INSTAX® Mini 11 instant camera will be available at a manufacturer’s suggested retail price of $69.95 USD ($89.99 CDN) and is expected to be available for purchase mid-March, 2020.